About Us

Eyewear has been our family's business for generations, long before I was ever part of it. It started with my grandfather, who first began serving our community with quality eyecare — helping people see the world clearly, one customer at a time. When my father took over, he carried that same care forward, building relationships with families who trusted us year after year.

I'm Subhasis Biswas, and I grew up watching this legacy being built. I went on to study Optometry and Vision Science, and when it was my turn to take the business forward, I knew I wanted to honor everything my grandfather and father had built — while bringing it into today's world.

In 2021, I took EyeDell from our traditional offline store online, launching it as a full e-commerce platform. My goal was simple: give the same honest, generational eyecare expertise my family has always offered — now made accessible to customers anywhere in India, from the comfort of their homes.

Every pair of glasses we sell carries that same promise my grandfather started with: clear vision, honest advice, and care that comes from genuinely wanting to help you see better.

— Subhasis Biswas, Founder, EyeDell